Baby Boomers still have VALUE

A lot of us Baby Boomers want more than to simply coast into retirement. However, a lot of us can't afford to retire for numerous reasons. According to the Insured Retirement Institute website, 45% of us have zero savings. That means there will be a lot more of us working for a lot longer than we may really want to be. For me, I want to keep busy and be productive and I'm just not ready to sit and watch the world go by. Thank God, I have my health and I can be productive. So, how do we Boomers handle this workplace and working for so many years. I've been doing what I do for 38 years and I still enjoy it but it tends to lose its spark some days. But I'm not financially ready to retire so I must continue working and bringing in a paycheck. I am not alone. MY STORY - THE SHORT VERSION I recently accepted an offer from one company ready to go to work on a Monday. The HR department approved me, made me an offer that I accepted, and I had a signed contract ready to go. T...

SURPRISED? According to insights by Nielsen Marketing, in less that five years, 50 % of the US population will be over the age of 50. They'll not only control 70 percent of the nation's disposable income, but they also stand to inherit $15 TRILLION in the next 20 years. And as Boomers become increasingly social media-savvy, they'll be able to put their money towards whatever is trending. As a result, they may become the key to the success for many brands.

The "Baby Boomer" generation is considered to be those born between 1946 and 1964. I believe our generation can be summarized in this way: We grew up during a time of idealism with television and a car for every suburban home. Our generation also grew up feeling liberated; however, disillusionment set in with major events such as the assassination of JFK, the Vietnam War, Watergate and an increase in divorce rates. Our core values are: Anything is possible, Equal opportunity for all, Question Authority, and Personal Gratification is important. Within our work we endeavored to climb the corporate ladder and family time became not the first thing on the list. Our financial approach became, buy now and pay later as credit card debt began to increase.